From treehouses to castles there are listings for every vacationer’s appetite in most online travel agencies. However, if you are looking to list a luxury vacation rental you will find that you can get more bookings to list it on luxury vacation rental platforms rather than on generic platforms. This is mostly because your target audience is a niche that is looking for a specific type of property and will more than likely not settle for anything less than luxury holiday rentals. Read on to find out the top 10 luxury vacation rental websites.
Airbnb Luxe offers a selection of expertly designed home rentals with premium amenities. To be listed in Airbnb Luxe properties must be expertly designed and offer luxury amenities. Additionally, the properties will be vetted to provide luxury travelers with a one-of-a-kind experience. When guests book through Airbnb Luxe, they are connected with a dedicated trip designer to make the experience even more personalized and special.
Popular destinations: North America, Europe, Caribbean
Homes & Villas by Marriott International is a global home rental offering launched in 2019 by Marriott International. It offers a selection of vacation rentals by one of the oldest hotel chains in the world. It combines Marriott International’s 90 plus years of hospitality experience and the local expertise of select property management companies.
With a focus only on the premium and luxury tier of rental homes, Marriott works with select professional home management companies and promises customers that every home listed can be serviced at a standard expected of Marriott International. Additionally, listing your property on Homes & Villas by Marriott International gives you access to 133+ million Marriott Bonvoy travel loyalty program members.
Popular destinations: Europe, North America, South America, Caribbean
As the name suggests Kid & Coe is aimed at targeting vacationers who travel with kids and combines luxury with kid-friendly amenities.
Kid & Coe handpicks every one of its 1,000+ rentals across the globe. To help families make the best of their stay the OTA works with carefully-chosen partners who provide family-focused services, such as baby equipment rental and itineraries. If you have a kid-friendly luxury you should consider listing your property here.
Popular destinations: Europe, North America, South America, and Australia
Oliver’s Travels offers villas with a “twist.” Private villa holidays with Oliver’s Travels are all about extraordinary, especially when it comes to their collection of villas and chateaux. Quirky, stylish, and full of character, the villas for rent have been handpicked by destination experts.
The company only lists the top 2% of vacation rentals after they’ve been reviewed by their team of experts. So if you have a luxury villa that screams character your property will be right up their alley.
__Popular destinations: UK, France, and Italy __
Launched in 2016, Plum Guide has put over 500,000 homes through their vetting process where homes need to pass the 150-point Plum Test. According to them, the plum guide is not just a booking platform,
“It's a benchmark for quality. And in the unruly world of vacation rentals, it's the only mark of quality you'll need. ”
If you have high-quality homes, Plum Guide can help you grow your business by connecting you with holiday goers on the lookout for luxury properties. The Plum Guide has grown 20% month on month and reached over £10m in annualized sales. It’s not easy to get listed on Plum Guide but those that do, get access to a new customer base and an increase in high-value bookings.
Popular destinations: Europe, North America
Quintess Collection is a luxury destination club offering a curated collection of the world’s best ultra-luxury homes. They specialize in catering to guests who don’t use mainstream platforms to book vacation rentals. The luxury vacation club’s clientele is wealthy individuals who earn more, spend more, and travel more than the average guest. The Quintess Collection’s most-booked destinations include beach locations and mountain resorts as well as US and European cities with an average daily rate of $4,000 USD.
Smiling House boasts a network of luxury properties, located in the most breathtaking destinations of the world. From chalets, villas, mansions, and palatial castles, the brand’s property portfolio serves travelers who are looking for extraordinary experiences.
Smiling House has also established an innovative B2B division within the company. Here, property owners are invited to list their accommodation with Smiling House and are connected to a community of luxury travelers, concierge companies, travel agents, and travel designers.
Top Villas is one of the world’s leading luxury villa rental specialists boasting a portfolio of more than 4,000 luxury villas in over 50 of the world’s finest vacation destinations. With more than 20 years of experience in the villa rental industry, the Top Villas portfolio boasts thousands of luxury hand-picked villas, from vacation homes in the heart of the action, to private properties in far-away places, with space to sleep 2, or space to sleep 20.
Furthermore, Top Villas advertises added extras to guests such as car hire, attraction tickets, and an exclusive range of concierge services to ensure the ultimate stress-free vacation. From airport transfers and excursions to wedding planning, spa treatments, and personal chefs they handle it all.
Popular destinations: North America, Caribbean, Europe, Asia
Villa Finder is the market leader in luxury villa rentals in the Asia-Pacific region with over 2,000 handpicked villas in 14 countries. They have a strong presence in destinations such as Bali, Phuket, Koh Samui, Sri Lanka, Mauritius, and Niseko, as well as European destinations like Italy and France.
They promise customers unique travel experiences and bespoke concierge services to individual requests and needs.
Popular destinations: Europe, Asia
Villaway is a luxury vacation rental company that specializes in luxury homes and private villas around the world. They offer a complimentary concierge service with a variety of options, such as a private chef and catering service, a welcome tour of your villa, private jet, and yacht charters, and more.
Popular destinations: North America, Caribbean, Europe
The platforms mentioned above all have strict policies and ideas of what they consider luxury. What works in one site may not work in the other. If you have luxury properties in your portfolio there is no harm in listing it on one or more of the platforms above as it will not only increase your shot at bookings, you may also be able to charge more than you can on the conventional sites.