DIRECT BOOKING WEBSITE BUILDER

Websites that turn visitors into guests

Create a professional, high-converting direct booking website in minutes. No code, no agency, no hassle. Just more bookings and higher margins.

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4.8/5

5,500+ Reviews

CapterraGet AppSoftware Advice

The vacation rental website builder that fills calendars

BUILD

Design a vacation rental website that feels like your brand

Customizable templates. Custom branding. Conversion-optimized designs built for vacation rentals, powered by embedded Hostaway technology. No code required. Just your vision, brought to life.

GROW

Let AI handle SEO so you can handle hospitality

Generate website copy in seconds. Optimize for search automatically. AI handles the hard stuff, so you can launch faster and rank higher.

CONVERT

Turn "just browsing" into "booking confirmed"

Built-in booking engine. Real-time availability synced. Email campaigns. Reviews and social proof. Pop-ups, lead capture, and marketing tools that fill your calendar while you sleep.

See how your direct booking website comes to life

From homepage layouts to real-time booking sync, every feature is designed to help vacation rental managers attract guests and increase direct bookings.

Wildmere direct booking website example
Hearthwood direct booking website example
Salt & Sol direct booking website example

Features that drive revenue

Direct booking website templates

TEMPLATES

Vacation rental website templates built to convert

Our expert-designed templates are proven specifically for vacation rentals. Optimized for mobile, designed for conversions, and ready to customize, with built-in Hostaway widgets like search forms, featured properties, and category filters.

  • Vacation rental templates designed around booking flows

  • Mobile-first layouts optimized for speed, search, and easy checkout

  • Conversion-focused sections including availability search, reviews, booking CTAs

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AI features for direct booking website

AI FEATURES

AI that helps your direct booking website get found

Booking Website Pro is powered by AI that handles the hard stuff, so you can launch faster and get discovered by the right guests.

  • Generate headlines, descriptions, and full sections instantly

  • Business-aware suggestions: AI that understands your brand and properties

  • Full page creation: Describe what you need, get polished content

  • AI-generated titles, meta descriptions, and image alt text for optimized SEO

SEO features for direct booking website

SEO FEATURES

Rank on search engines and attract more guests with powerful, built-in SEO tools

  • SEO dashboard: See what's working and what to fix

  • AI-generated titles & meta descriptions: Optimized to rank and convert

  • Automatic image alt text: Better accessibility, better search visibility

  • Technical SEO built in: Fast, clean, search-friendly code

Jayne Parker, Co-Founder at iHostMe
"We didn't have an automated approach for direct booking. With Hostaway's help, we got direct booking to work for us and freed up more resources than ever before."
Jayne Parker

Co-Founder at iHostMe

Increased direct bookings by 25% in the first year

Smart marketing tools for direct booking

Smart marketing tools

Everything you need to replace OTA dependence

Send emails that engage. Display pop-ups that convert. Showcase reviews that build trust. Capture leads that grow your audience. Run marketing that works while you sleep, with coupons and promo codes to seal the deal.

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Built-in blog for direct booking website

Built-in blog

Turn your vacation rental website into a traffic-driving content hub

Share local guides, travel tips, and property updates. Attract organic traffic. Keep guests engaged. Turn readers into bookers.

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Booking engine for direct booking website

Embedded booking engine

Booking engine synced with Hostaway for seamless direct bookings

Real-time availability synced with Hostaway. Instant booking. Secure payments. No back-and-forth, just seamless conversions.

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Go further with Pro

Booking Website

Get started quickly with simple customization, a single layout, and essential features for direct bookings.

  • Basic customization, 1 layout

  • Basic page indexing

  • Basic coupons

Recommended

Booking Website Pro

Unlock advanced design, AI-powered SEO, and smart marketing tools to maximize bookings and grow your business.

  • Intuitive, full-featured editor

  • Conversion-optimized templates for vacation rentals

  • AI-powered SEO tools

  • Smart marketing suite: email, pop-ups, lead capture & social proof

  • AI content assistant + built-in blog

  • Native Hostaway widgets

Direct bookings that drive growth

Join thousands of property managers who trust Hostaway to streamline operations, boost direct bookings, and scale their businesses worldwide.

500K+

listings managed with Hostaway

100+

countries supported, delivering local expertise

$1M+

in direct booking revenue, reducing OTA reliance

Direct booking revenue and growth

Trusted by 10,000+ property managers

Tens of thousands of property managers on the platform, informing best practices and benchmarks

Hostaway trusted by more of 10,000 property managers

Highest-status OTA connections

Airbnb, Vrbo, Booking.com, Google, and more—built to eliminate double bookings and keep listings accurate

Highest-status OTA connections

Award-winning 24/7 phone support

24/7 phone support with a reputation for fast, human help

Award-winning 24/7 phone support

Top-rated on Capterra, G2, and Trustpilot

The best-reviewed PMS experience across third-party sites like Capterra, G2, and Trustpilot

best-reviewed PMS experience

Frequently asked questions

Why use Hostaway direct booking websites?

You've got options, so why use Hostaway? First, Hostaway Direct Booking Sites are tailored to the specific needs of vacation rental businesses, so you won't have to play around with thousands of templates in search of the one that suits your business. In addition, Hostaway sites are automatically integrated with our product, so all reservations made through your website will be reflected in your central calendar. Of course, you can also connect sites built elsewhere to Hostaway through our Open API. Finally, Hostaway users can enjoy our website builder free of charge and only pay a nominal processing fee for each direct reservation you get.

Do I need technical skills to use Booking Website Pro?

Not at all. The editor makes it easy to customize your site without writing a single line of code. If you can click and drag, you can build a beautiful website.

How is Booking Website Pro different from the basic website?

The basic website gets you online with simple customization. Booking Website Pro gives you full design control, AI-powered SEO, smart marketing tools, and a built-in blog: everything you need to drive more direct bookings.

How much do the Booking Websites cost?

Hostaway's Booking Website is included at no extra cost with your Hostaway subscription. If you're looking to unlock advanced features, Booking Website Pro is available as an add-on for $49/month, plus a 0.5% reservation fee on bookings generated through Booking Website Pro. Hostaway also marks up and charges a 1.8% fee directly to guests (US only).

Will my website be connected to my Hostaway account?

Yes. Booking Website Pro is fully integrated with Hostaway. Your listings, availability, and bookings sync automatically, no extra setup required.

Can I accept bookings directly on my website?

Absolutely. The embedded booking engine lets guests check availability, book instantly, and pay securely; all without leaving your site.

What if I already have a basic website?

You can upgrade anytime. Your existing content and settings carry over, just unlock the full power of Pro.

Will my website rank on Google?

Booking Website Pro includes AI-powered SEO tools that optimize your titles, descriptions, and images for search. Plus, built-in technical SEO ensures your site is fast, clean, and search-friendly.

Ready to find out how Hostaway can transform your business?